Revenue Growth

The problem

Sales teams work hard but often blind. Coverage gaps go unnoticed, high-potential outlets get the same attention as marginal ones, and pricing and assortment decisions are made on instinct. The result is effort spread evenly across a market where opportunity isn't evenly spread at all.

How we deliver

1. 1.Diagnose your route to market. We analyse your sales, distribution and outlet data to find exactly where revenue is leaking — uncovered outlets, under-performing SKUs, mispriced lines.
2. 2.Prioritise the biggest opportunities. Not a 100-page deck: a ranked list of actions with the shillings attached to each one.
3. 3.Embed a weekly growth rhythm. Dashboards and reviews that keep commercial teams focused on the highest-value moves, week after week.

What you get

• Route-to-market gap analysis

  Where you're absent, under-weighted or losing to competition — mapped and quantified.

• SKU and assortment insights

  Which lines earn their shelf space and which are dead weight, outlet by outlet.

• Customer segmentation

  Outlets ranked by value and potential so effort follows opportunity.

• Sales performance tracking

  Live visibility of targets, actuals and run-rates by team, region and rep.